Readers' Advisory

The Second Edition of Our Directory of Readers’ Advisory Activities is Now Available

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We’re delighted to announce that the second edition of the Project’s Directory of Readers’ Advisory Activities is now available—online and as a downloadable PDF. This revised version of the Directory includes a new appendix on Listeners' Advisory as well as a significant update of the Librarian Networking and Training appendix.

The Directory is the work of the Project’s Readers’ Advisory Impact Committee (RAIC)—a group of over 40 librarians and industry professional convened in fall 2018 by the Panorama Project to research and document the wide variety of Readers’ Advisory services, activities, and title recommendations provided by public libraries and librarians. The committee invites readers to share their feedback on the Directory and submit additional activities, examples and useful links.

The committee is currently analyzing the 400-plus responses it received from its recent survey of public libraries on their Readers’ Advisory activities and will issue a report later this summer.

Learn more about the Panorama Project Reader’s Advisory Impact Committee.

Our Book Expo 2019 Session on Readers’ Advisory and Panorama Picks Drew a Crowd

Over 175 people joined us at Book Expo 2019 in New York for our session, Learn How Public Libraries Impact Title/Author Discovery and Book Sales: Data-Driven Insights from the Panorama Project. It was an engaged audience of booksellers, vendors, publishers and librarians and we received positive reviews afterward.

Bill Kelly (Adult Programming Manager, Cuyahoga County Public Library) provided an update on the breadth of U.S. public libraries and how CCPL drives sales at its author events. In 2018 over 11,000 books were sold at 93 events—by the library and its independent bookselling partner, Mac’s Backs.

Alexis Petric-Black (Senior Publisher Relations Manager, Rakuten OverDrive) introduced Panorama Picks, our new program that reveals unmet demand for books and sales opportunities for booksellers. The program provides a series of regional lists of titles compiled from the wait lists for ebooks at local libraries. The initial lists are available now. Updated lists will be published on a quarterly basis. Click here to learn more and sign-up to be notified when new lists are published.

Book Expo panel members Cliff Guren, Bill Kelly, Alexis Petric-Black and Skip Dye

Book Expo panel members Cliff Guren, Bill Kelly, Alexis Petric-Black and Skip Dye

Skip Dye (VP of Library Marketing and Digital Sales and VP of Sales Operations, Penguin Random House) closed the session with insights on how PRH works with libraries to launch new authors and titles. With the longhand belief that library patrons are key influencers, PRH actively markets to library readers, in the library, in the library’s online platforms, and on a variety of social media sites. Skip is also a big believer in the power of print promotion in libraries: he noted that he’s often surprised how long the posters they distribute to libraries stay on the walls!

Click here to view and download the session slides.

Panorama Project “Directory of Readers’ Advisory Activities” Now Available

The Panorama Project Readers’ Advisory Impact Committee (RAIC) has published its first work product. The committee’s Directory of Readers’ Advisory Activities catalogs the many services, programs, and marketing campaigns that 16,000-plus U.S. public libraries and over 45,000 public librarians use to connect readers with books and authors. This first of its kind publication is the work of a committee of over 40 librarians and industry professional convened in fall 2018 by the Panorama Project. The RAIC introduced the directory at the Panorama Project’s open meeting at the American Library Association’s Midwinter conference. The full directory and a quick guide to Readers’ Advisory are available for download. You can also browse an online version of the full directory. The committee invites readers to share their feedback and submit additional activities, examples and useful links.

The directory provides descriptions and examples for 16 book/author recommendation services and activities. They include librarian-to-patron activities such as in-person conversations and recommendations, and library-to-community activities such as reading groups and book clubs, newsletters, author events, and a wide range of social media activities and virtual displays. The committee will continue cataloging Readers’ Advisory activities and reference examples. Updates will be published on a regular basis. Next, the committee will be surveying the country’s public libraries to determine which advisory activities are most prevalent and measure the effectiveness of the most widely adopted activities.

The Panorama Project convened the RAIC to research and document the wide variety of Readers’ Advisory services, activities, and title recommendations provided by public libraries and librarians. The committee is co-chaired by Bill Kelly (Adult Programming Manager, Cuyahoga County Public Library), Cindy Orr (Digital Collection Advisor, OverDrive), and Magan Swarek (Director of Reference Services, Schaumburg Township District Library).

Learn more about the Panorama Project Reader’s Advisory Impact Committee.